Speaking Out with Speaker's Roundtable

Volume 3,  Issue 33   July 20, 2004

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                     * In This Issue:

* A Note From Speaker's Roundtable

* Go Hollywood - Collaborate!

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               * A Note From Speaker's Roundtable

Dear Subscriber and Friend;

Speakers Roundtable is an invitation-only association of 22 of
America's foremost professional speakers. The members of
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*  Go Hollywood - Collaborate!

In Hollywood, it takes hundreds of talented people in front of
and behind the camera, all working together to create a great
movie. What works in Tinsel Town can also bring big benefits
for speakers.

I often brainstorm with David Garfinkel, copy-writing genius
and budding screenwriter, and John Cantu, the San Francisco
comedy legend. John can find something funny in anything.
Garfinkel has a great mind for inserting a sales message or a
dramatic Hollywood scene. My talent is creating a talk out of
conversation, adding a great opening line, highlighting the key
points, and adding structure to it.

The three of us got together one Boxing Day (that's December
26th, for you non-British.) John was just out of the hospital
after serious cancer surgery. We asked him to describe his
experiences. He told us about his first symptoms and being
sent for a blood test. John, who is over 6ft, said, "The first
thing I noticed was that I was the shortest man in line. I was
also the only one not wearing high heels and lipstick." "That's
because Tuesday is transgender night," the doctor said.

Two minutes into John's account, we were laughing so hard
that I stopped him. "John, this is going to be your next speech.
Let me get the tape recorder and start all over!" As we listened,
David Garfinkel kept adding dramatic effects. When John
finished, we had the foundation for a speech called "Laughing
All the Way to the Hospital." It was full of human interest,
funny and poignant. John Cantu is the "everyman" in movies
who takes whatever life hands him with good humor and no
complaints.

John told about lying on a gurney, waiting to be wheeled into
surgery. "I'm a street-smart blue collar guy," he said, "and I've
never been in a situation I couldn't talk my way out of or run
away from. Then a woman comes up and asks if I'm okay. 'To
be honest, ma'am, I'm a lot more apprehensive than I thought I
would be.' She took my hand. 'Don't worry. We're going to take
really good care of you.' Suddenly, I felt better."

"Whenever you give this speech to health care workers," I told
him, "call it 'The Touch of Her Hand!'"

In his talk, John created 62 different individual characters, a
whole busload of people, a hospital full of medical workers,
and an hallucinatory spaceship full of aliens in green hospital
scrubs. And his lesson learned: Nothing is so bad that it can't
be funny!

Our collaboration on John's speech was so exciting that we
transcribed the tape and turned the experience into an NSA
seminar. We built a set on stage, replicating my living room
with hotel furniture. Then we reenacted the whole thing,
freezing the action every now and then so moderator Janelle
Barlow could point out what techniques we used in an
incredible learning experience.

Another National Speakers Association star, Hope Mihalap,
who is one of the most brilliant natural humorists I've ever
met. She's Greek, married to a Russian, and her audiences
adore her down-to-earth, everyday insights. She had been asked
if she could tie a sales message into her humorous talk. (Hope
is the first to admits she doesn't have a business bone in her
body.)

So I asked her to tell me her hilarious story about buying a
girdle. As Hope spoke, I pointed out eleven spots where she
could tie in a customized client message. For example, she
could repeat the saleswoman's humiliating comments, and then
ask, "What could you say to keep your customers from feeling
like I did?" Her audiences would be learning a valuable lesson
while laughing. I suggested she collaborate with a sales trainer.
He or she could do what I had done through the entire talk.
From a sales standpoint, tie in sales and marketing questions
and observations that could easily be added to Hope's talk.
Hope in return could write some funny lines for his/her sales
presentation.

Go Hollywood! All of us have our unique strengths and
shortcomings. When you collaborate with other talented
people, you can make your presentations big box-office
winners!

Patricia Fripp
Member: Speakers Roundtable
Web site: http://www.speakersroundtable.com
Email: office@SpeakersRoundtable.com

Speakers Roundtable is a consortium of 22 of America's
foremost professional speakers, sales trainers and seminar
leaders. All members are dedicated to serving their training,
motivation and consulting clients with pertinence, excellence
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Copyright 2004